Moore
Senior Analyst
Moore, Glenn Dale, Maryland, United States, 20769
CDR, a division of Moore, is an award-winning, full-service direct response fundraising agency with more than 40 years of experience in nonprofit fundraising and advocacy. Our staff of account executives, analysts, creatives, production specialists, media experts and strategy consultants work together to create some of the most effective, multi-channel fundraising solutions in the United States.Our client’s missions are our purpose and our passion. Together, we raise money to transform lives.Moore is the largest direct marketing firm in the country dedicated to the nonprofit, association, and government sectors.Summary
The Senior Analyst will serve as a technical and subject-matter expert responsible for developing, maintaining, and analyzing routine and ad hoc reports, as well as communicating actionable insights to audiences inside and outside Moore. The Senior Analyst will work in collaboration with internal and external partners to help inform strategic direction around campaign and effort projections, segmentation opportunities, reporting, ad-hoc analysis, and review.The ideal candidate must be a strategic thinker able to work in a fast-paced, creative, entrepreneurial environment; comfortable with a varied set of data sources and reporting tools; and passionate about connecting data with business results for our clients.Primary Responsibilities
Provides standard, ad hoc, and custom reporting using Moore’s proprietary products, developed and managed with Microsoft Power BI.Presents and explains complicated concepts and results to non-technical internal and external audiences.Works with agency team members and partners to interpret results, make strategic recommendations, and plan new solutions.Provides technical work products, substantive analysis, and consultation across multiple client teams.Collects and analyzes datasets using Power BI (primary Business Intelligence tool), Excel, Access, R, SQL, and other tools and languages as required.Develops, maintains, and troubleshoots custom dashboards and reports.Provides ongoing updates to program- and campaign-level projections.Helps to inform strategy for randomized testing and audience segmentation.Serves as an internal resource for technical and substantive training and questions.Identifies areas for innovation or process improvement, performs independent research, and develops innovative approaches, processes, or code.Stays abreast of nonprofit industry trends and research.Qualifications
Three or more years of experience as a marketing data analyst with a non-profit organization or an agency that provides direct marketing services to non-profit organizations.Proven results in the development and ongoing upkeep of visual dashboards in an Online App environment using specifically Microsoft Power BI required.Proficiency with data analysis and visualization in Excel, MS Access, and reporting platforms that sit atop multiple database and non-database sources.Experience with multiple CRMs used in nonprofit fundraising, such as Aegis, DMI, Blackbaud CRM, Salesforce, and Raiser’s Edge, as well as eCRMs and tools such as Luminate, Classy, Salsa, ActiveCampaign, and MailChimp. Familiar with digital advertising and Google Analytics.Familiarity with APIs and experience accessing and processing remote data.Experience with data warehousing and data manipulation using SQL variants strongly preferred.Must be proficient in the use of Microsoft Power BI desktop, with advanced knowledge and experience loading and transforming data within the tool, and writing and editing DAX programming.Bachelor’s degree in mathematics, marketing, economics, management information systems, or related field. Master’s degree preferred. (Additional work experience may satisfy the education requirement.)Knowledge of direct marketing across multiple channels, including but not limited to email, digital advertising, website, direct mail, and connected TV.Familiarity with fundraising metrics, file segmentation techniques, and direct marketing strategy.Proven ability to perform analytic tasks (including but not limited to data mining, segmentation, randomized test design, forecasting, data visualization, etc.) and create meaningful outputs.Facility with reporting platforms that sit atop multiple database and non-database sources (such as Power BI, Tableau, Sisense, etc.).Proven judgment and communication skills in a client services environment, including clear presentation of technical concepts, informing, and advocating for marketing strategies, responsiveness, managing project scope, and addressing problems head on.Excellent written and oral communication and presentation skills.Comfort working across a wide array of client data and reporting platforms.Comfort with a fast-paced agency environment and a variety of client service tasks.Ability to handle multiple concurrent projects while working independently and on teams.Develops and maintains strong working relationships with internal staff.Other key competencies include innovation, an entrepreneurial spirit, a talent for detecting patterns, outstanding problem-solving abilities, and strong interpersonal skills.Why Join Moore
At Moore, we are committed to creating a fair workplace where people’s unique skills and experiences are embraced and celebrated. At Moore, you will:Get to do meaningful, life-changing work every day.Join a highly respected company with an impressive (and growing!) client list.Collaborate in a driven, innovative, and supportive team environment.Earn a competitive salary and be eligible for comprehensive health, wellness, and retirement benefits.Enjoy paid holidays and flexible time off.Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Moore is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
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The Senior Analyst will serve as a technical and subject-matter expert responsible for developing, maintaining, and analyzing routine and ad hoc reports, as well as communicating actionable insights to audiences inside and outside Moore. The Senior Analyst will work in collaboration with internal and external partners to help inform strategic direction around campaign and effort projections, segmentation opportunities, reporting, ad-hoc analysis, and review.The ideal candidate must be a strategic thinker able to work in a fast-paced, creative, entrepreneurial environment; comfortable with a varied set of data sources and reporting tools; and passionate about connecting data with business results for our clients.Primary Responsibilities
Provides standard, ad hoc, and custom reporting using Moore’s proprietary products, developed and managed with Microsoft Power BI.Presents and explains complicated concepts and results to non-technical internal and external audiences.Works with agency team members and partners to interpret results, make strategic recommendations, and plan new solutions.Provides technical work products, substantive analysis, and consultation across multiple client teams.Collects and analyzes datasets using Power BI (primary Business Intelligence tool), Excel, Access, R, SQL, and other tools and languages as required.Develops, maintains, and troubleshoots custom dashboards and reports.Provides ongoing updates to program- and campaign-level projections.Helps to inform strategy for randomized testing and audience segmentation.Serves as an internal resource for technical and substantive training and questions.Identifies areas for innovation or process improvement, performs independent research, and develops innovative approaches, processes, or code.Stays abreast of nonprofit industry trends and research.Qualifications
Three or more years of experience as a marketing data analyst with a non-profit organization or an agency that provides direct marketing services to non-profit organizations.Proven results in the development and ongoing upkeep of visual dashboards in an Online App environment using specifically Microsoft Power BI required.Proficiency with data analysis and visualization in Excel, MS Access, and reporting platforms that sit atop multiple database and non-database sources.Experience with multiple CRMs used in nonprofit fundraising, such as Aegis, DMI, Blackbaud CRM, Salesforce, and Raiser’s Edge, as well as eCRMs and tools such as Luminate, Classy, Salsa, ActiveCampaign, and MailChimp. Familiar with digital advertising and Google Analytics.Familiarity with APIs and experience accessing and processing remote data.Experience with data warehousing and data manipulation using SQL variants strongly preferred.Must be proficient in the use of Microsoft Power BI desktop, with advanced knowledge and experience loading and transforming data within the tool, and writing and editing DAX programming.Bachelor’s degree in mathematics, marketing, economics, management information systems, or related field. Master’s degree preferred. (Additional work experience may satisfy the education requirement.)Knowledge of direct marketing across multiple channels, including but not limited to email, digital advertising, website, direct mail, and connected TV.Familiarity with fundraising metrics, file segmentation techniques, and direct marketing strategy.Proven ability to perform analytic tasks (including but not limited to data mining, segmentation, randomized test design, forecasting, data visualization, etc.) and create meaningful outputs.Facility with reporting platforms that sit atop multiple database and non-database sources (such as Power BI, Tableau, Sisense, etc.).Proven judgment and communication skills in a client services environment, including clear presentation of technical concepts, informing, and advocating for marketing strategies, responsiveness, managing project scope, and addressing problems head on.Excellent written and oral communication and presentation skills.Comfort working across a wide array of client data and reporting platforms.Comfort with a fast-paced agency environment and a variety of client service tasks.Ability to handle multiple concurrent projects while working independently and on teams.Develops and maintains strong working relationships with internal staff.Other key competencies include innovation, an entrepreneurial spirit, a talent for detecting patterns, outstanding problem-solving abilities, and strong interpersonal skills.Why Join Moore
At Moore, we are committed to creating a fair workplace where people’s unique skills and experiences are embraced and celebrated. At Moore, you will:Get to do meaningful, life-changing work every day.Join a highly respected company with an impressive (and growing!) client list.Collaborate in a driven, innovative, and supportive team environment.Earn a competitive salary and be eligible for comprehensive health, wellness, and retirement benefits.Enjoy paid holidays and flexible time off.Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Moore is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
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