OuterBox
Digital Marketing Team Lead
OuterBox, Houston, Texas, United States, 77246
Digital Marketing Team Lead
As a Team Lead at TopSpot, an OuterBox Company, you will help grow grow qualified business leads & revenue for a portfolio of new and existing clients through personalized, integrated digital marketing strategies. You will lead and guide a team of Paid Media and SEO Strategists to align with client business objectives, implement digital strategies, showcase transparent results, and provide a positive client experience through every interaction. This role is a client-facing role and requires professionalism, accountability, critical thinking, and leadership to be successful with both teammates and clients
Cohesive Culture + Good Humor + Combined Skills = Awesome Results
At OuterBox, what we won't stop doing is winning as a team for our clients, while at the same time winning for each other as both professionals and individuals. We know our awesome wins start with our incredible people, which is why for over 20 years we've created-and continuously refined-a team-centric work culture that is rooted in trust, respect, accountability, appreciation, fun, and collaboration. The Plain Dealer & Cleveland.com demonstrate this by having awarded OuterBox as a Top Workplace for three years running in 2022-2024!
At OuterBox, we're here to thrive together-not simply survive. So if you've been searching for an agency that energizes, inspires, and directly helps you achieve the best for you, the person, and you, the professional, maybe it's time to think outside the traditional agency box?
What You Get To Do Every Day:
Lead the oversight and execution of strategic, integrated digital marketing strategies for a portfolio of clients, while driving client retention, results, team member retention, and strategic revenue growth for your Integrated Marketing Team to meet company retention & revenue goals.Take ownership of personal and Integrated Marketing team goals, ensuring accountability to outlined client and company targets. Report on weekly and monthly metrics to track progress towards company objectives.Prioritize methodology to deliver integrated, digital strategies that meet client goals to improve retention. Maintain alignment between paid search, organic, and other channels to deliver consistent & relevant results.Guide the quality of communication between the team and client. Exemplify strong communication skills, instilling confidence with clients through trust building interactions and via email as needed.Ability to develop, implement, and monitor budgets to ensure efficient allocation of resources, including the effective management of surplus and overage balances.Conduct in-depth competitor analysis to identify industry trends, best practices, and opportunities for improvement in key business areas.Proactively manage change to achieve desired outcomes, collaborating with Division Leaders to drive conversations and execute standards.Ensure business goals are clearly understood and reporting reflects the value of working with our organization. The expectation is to provide insightful data analysis that resonates with the client, leading to proactive strategy adjustments, alignment, and enhanced client retention.Personalized customer experience is an OBX Standard. Meeting expectations of timelines, communication, results and meaningful deliverables.Lead a team of Essentials strategists in implementing SEO and SEM strategies grounded in best practices to drive growth and achieve measurable results for clients. You will work collaboratively with teams across the organization and are responsible for aligning to collectively achieve client goals.Conduct regular 1:1 meetings and annual performance reviews with direct reports, providing constructive feedback and setting goals for continuous professional development and growth of team members.Foster collaborative environment amongst team to promote integrated alignment and holistic strategies & communication for portfolio of accounts. Empower team members to own results, communication and implementation for their specific channels as well as joint successes and opportunities across clients to promote teammate development.Partner with all departments across OuterBox in alignment with company vision and goals. Every department contributes to creating opportunities for our clients, providing a great experience, and retaining our clients.Continuously stay updated on the digital marketing industry & related industry verticals to grow your knowledge and build credibility with Teammates and clients. Participate in ongoing BSchool training to build credibility & business acumen with both teammates and clients, and share your insights.Additional duties, as assigned.This is a remote work opportunity with limited travel obligations, which requires demonstrating a level of dedication and commitment to being self-driven and accountable.
What You Bring To The Role:
5+ years of relevant digital marketing experience preferred.Experience leading a marketing team to meet goals and deliver successful outcomes. You are capable of guiding, coaching, and having constructive conversations.Experience in integrated strategy alignment/ development across paid and organic channels to achieve shared goals and maximize results.Ability to use discernment throughout strategy development and execution as it relates to client goals.Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.Experience working with multiple clients or brands at once and approaching each with a high level of personalization. You are flexible and adaptable in responding and accommodating reasonable changes in priorities, timelines and communicating proactively through them.Customer service experience where you've served as a main point of contact, communicating frequently and intentionally with clients through all communication forms (email, video, phone, in-person).Ability to translate complex information, data, and summarize in a way that's approachable and meaningful to different stakeholders. You can zoom out when necessary to view a project, situation, or challenge holistically to come to the best solution.Working knowledge of digital marketing industry including SEO, SEM, Web Design & Development. Email & CRO is a plus.Why You'll love working at OuterBox:
High-character, fun, and cohesive work cultureCompetitive base salaryPTO that is genuinely encouragedAffordable, low-deductible health insurance plansSupplemental benefits, including employer-paid life insurance, short & long term disability insurance401k with company matchRemote work flexibilitySupportive, transparent, and accessible leadership that welcomes ideas, insights & feedbackProfessional/individual development stipend
If you're ready to join a cohesive team that will support and encourage you to take your career to the next level, we encourage you to apply!
As a Team Lead at TopSpot, an OuterBox Company, you will help grow grow qualified business leads & revenue for a portfolio of new and existing clients through personalized, integrated digital marketing strategies. You will lead and guide a team of Paid Media and SEO Strategists to align with client business objectives, implement digital strategies, showcase transparent results, and provide a positive client experience through every interaction. This role is a client-facing role and requires professionalism, accountability, critical thinking, and leadership to be successful with both teammates and clients
Cohesive Culture + Good Humor + Combined Skills = Awesome Results
At OuterBox, what we won't stop doing is winning as a team for our clients, while at the same time winning for each other as both professionals and individuals. We know our awesome wins start with our incredible people, which is why for over 20 years we've created-and continuously refined-a team-centric work culture that is rooted in trust, respect, accountability, appreciation, fun, and collaboration. The Plain Dealer & Cleveland.com demonstrate this by having awarded OuterBox as a Top Workplace for three years running in 2022-2024!
At OuterBox, we're here to thrive together-not simply survive. So if you've been searching for an agency that energizes, inspires, and directly helps you achieve the best for you, the person, and you, the professional, maybe it's time to think outside the traditional agency box?
What You Get To Do Every Day:
Lead the oversight and execution of strategic, integrated digital marketing strategies for a portfolio of clients, while driving client retention, results, team member retention, and strategic revenue growth for your Integrated Marketing Team to meet company retention & revenue goals.Take ownership of personal and Integrated Marketing team goals, ensuring accountability to outlined client and company targets. Report on weekly and monthly metrics to track progress towards company objectives.Prioritize methodology to deliver integrated, digital strategies that meet client goals to improve retention. Maintain alignment between paid search, organic, and other channels to deliver consistent & relevant results.Guide the quality of communication between the team and client. Exemplify strong communication skills, instilling confidence with clients through trust building interactions and via email as needed.Ability to develop, implement, and monitor budgets to ensure efficient allocation of resources, including the effective management of surplus and overage balances.Conduct in-depth competitor analysis to identify industry trends, best practices, and opportunities for improvement in key business areas.Proactively manage change to achieve desired outcomes, collaborating with Division Leaders to drive conversations and execute standards.Ensure business goals are clearly understood and reporting reflects the value of working with our organization. The expectation is to provide insightful data analysis that resonates with the client, leading to proactive strategy adjustments, alignment, and enhanced client retention.Personalized customer experience is an OBX Standard. Meeting expectations of timelines, communication, results and meaningful deliverables.Lead a team of Essentials strategists in implementing SEO and SEM strategies grounded in best practices to drive growth and achieve measurable results for clients. You will work collaboratively with teams across the organization and are responsible for aligning to collectively achieve client goals.Conduct regular 1:1 meetings and annual performance reviews with direct reports, providing constructive feedback and setting goals for continuous professional development and growth of team members.Foster collaborative environment amongst team to promote integrated alignment and holistic strategies & communication for portfolio of accounts. Empower team members to own results, communication and implementation for their specific channels as well as joint successes and opportunities across clients to promote teammate development.Partner with all departments across OuterBox in alignment with company vision and goals. Every department contributes to creating opportunities for our clients, providing a great experience, and retaining our clients.Continuously stay updated on the digital marketing industry & related industry verticals to grow your knowledge and build credibility with Teammates and clients. Participate in ongoing BSchool training to build credibility & business acumen with both teammates and clients, and share your insights.Additional duties, as assigned.This is a remote work opportunity with limited travel obligations, which requires demonstrating a level of dedication and commitment to being self-driven and accountable.
What You Bring To The Role:
5+ years of relevant digital marketing experience preferred.Experience leading a marketing team to meet goals and deliver successful outcomes. You are capable of guiding, coaching, and having constructive conversations.Experience in integrated strategy alignment/ development across paid and organic channels to achieve shared goals and maximize results.Ability to use discernment throughout strategy development and execution as it relates to client goals.Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.Experience working with multiple clients or brands at once and approaching each with a high level of personalization. You are flexible and adaptable in responding and accommodating reasonable changes in priorities, timelines and communicating proactively through them.Customer service experience where you've served as a main point of contact, communicating frequently and intentionally with clients through all communication forms (email, video, phone, in-person).Ability to translate complex information, data, and summarize in a way that's approachable and meaningful to different stakeholders. You can zoom out when necessary to view a project, situation, or challenge holistically to come to the best solution.Working knowledge of digital marketing industry including SEO, SEM, Web Design & Development. Email & CRO is a plus.Why You'll love working at OuterBox:
High-character, fun, and cohesive work cultureCompetitive base salaryPTO that is genuinely encouragedAffordable, low-deductible health insurance plansSupplemental benefits, including employer-paid life insurance, short & long term disability insurance401k with company matchRemote work flexibilitySupportive, transparent, and accessible leadership that welcomes ideas, insights & feedbackProfessional/individual development stipend
If you're ready to join a cohesive team that will support and encourage you to take your career to the next level, we encourage you to apply!