Copeland
Senior Product Marketing Manager
Copeland, Sidney, Ohio, United States, 45365
About Us
We are a global climate technologies company engineered for sustainability. We create sustainable and efficient residential, commercial and industrial spaces through HVACR technologies. We protect temperature-sensitive goods throughout the cold chain. And we bring comfort to people globally. Best-in-class engineering, design and manufacturing combined with category-leading brands in compression, controls, software and monitoring solutions result in next-generation climate technology that is built for the needs of the world ahead.
Whether you are a professional looking for a career change, an undergraduate student exploring your first opportunity, or recent graduate with an advanced degree, we have opportunities that will allow you to innovate, be challenged and make an impact. Join our team and start your journey today!
Job Description
If you are a product marketing professional, Copeland has a great opportunity as a
Senior Product Marketing Manager
based in
Sidney, OH
. Reporting to the Director - Residential Marketing, the Senior Product Marketing Manager is responsible for market and product strategy, and execution for the Residential AC business. This is a key role in developing strategic marketing and technology development direction for the residential business, with a strong focus on future market trend analysis – emphasis on new technology, regulatory, policy, and sustainability trends including electrification, decarbonization, cold climate heat pump development, low GWP refrigerants, and other identified trends.
AS A SENIOR PRODUCT MARKETING MANAGER, YOU WILL:
Strategy
Identify, analyze, and prioritize business opportunities for profitable growth for future product innovation.
Create a leading market position within each residential market segment and develop the capabilities needed to create implementable market strategies including segmentation, solution and product market proposals and pricing strategy.
Drive alignment with our product-focused organization on commercial strategy. Build business case and rationale for prioritizing technology development roadmap.
Support regulatory and customer communications to ensure alignment with future trends and insight of how the multi-generation product strategy aligns with future landscapes.
Develop and implement multi-generational product strategies to meet future market needs and establish clear product differentiation for existing and developing markets such as cold climate heat pump.
Execution
Key player in technology/product conceptualization, development, and execution on product and solution programs, instilling best practices and disciplined accountability for key program items and milestones.
Support market research priorities and tasks to support data driven technology/product directions.
Guide advance technology and R&D engineering teams to develop future technology and market trends technologies to meet future market needs.
Work with sales and adjacent market leaders to validate strategic plans and build go-to-market and customer-based strategies.
Support market analysis of proposed regulations, policies, incentives, market trends, etc. to determine business impact to technologies under development and make any necessary adjustments.
Assist with customer engagements for future technology development, valuation, and VOC in determination of technology development.
Understanding
Engage directly with customers and industry, from C-suite to technician.
Prioritize and support market, customer, solution, and product research for future technology/product development.
Capture current product directions and medium to long-term product and solution needs.
Conduct market analysis – Emphasis on heating market opportunity in support of electrification and decarbonization efforts.
Required Education, Experience, & Skills:
Bachelors in marketing, engineering, business, or related field
7+ years of marketing, customer, engineering, product or related B2B experience
experience in executing strategy and product management while building customer relationships to deliver commercial success
Technical aptitude and business acumen
Strong leadership and communication skills
Product marketing/business development knowledge
Legal work authorization in the United States - Sponsorship will not be provided for this role
Preferred Education, Experience, & Skills:
MBA
HVAC industry
Highly effective leader with demonstrated business, technical, team efficacy and strong initiative
Technical education/experience
Why Work in the Greater Miami Valley Area
Our facility is located in Sidney, OH, conveniently located within driving distance to several larger cities, such as Dayton, Troy, and Columbus. The area’s generally low costs of living, excellent school systems, and low crime rates create a family-friendly environment. The area is home to several growing communities with restaurants, festivals, shopping, and arts scenes that make them exciting places to live and work.
About Our Location
Our newly renovated Sidney campus has 1M square feet of manufacturing floor with an additional 120k square feet of leading-edge lab facilities. This location is the headquarters for our HVACR Americas business unit. Through our many years of compressor expertise, our products help bring comfort and convenience to refrigeration, commercial, industrial, and residential spaces. Approximately 1600 employees work in Sidney, who all support a multitude of business functions. With the blend of businesses and functions represented under this one roof, there are many opportunities for advancement
within the Sidney location. Learn more about us!
Our Commitment to Our People
Across the globe, we are united by a singular Purpose: Sustainability is no small ambition. That’s why everything we do is geared toward a sustainable future—for our generation and all those to come. Through groundbreaking innovations, HVACR technology and cold chain solutions, we are reducing carbon emissions and improving energy efficiency in spaces of all sizes, from residential to commercial to industrial.
Our employees are our greatest strength. We believe that our culture of passion, openness, and collaboration empowers us to work toward the same goal - to make the world a better place. We invest in the end-to-end development of our people, beginning at onboarding and through senior leadership, so they can thrive personally and professionally.
Flexible and competitive benefits plans offer the right options to meet your individual/family needs: medical insurance plans, dental and vision coverage, 401(k) and more. We provide employees with flexible time off plans, including paid parental leave, vacation and holiday leave.
Together, we have the opportunity – and the power – to continue to revolutionize the technology behind air conditioning, heating and refrigeration, and cultivate a better future. Learn more about us and how you can join our team!
Our Commitment to Diversity, Equity & Inclusion
At Copeland, we believe having a diverse, equitable and inclusive environment is critical to our success. We are committed to creating a culture where every employee feels welcomed, heard, respected, and valued for their experiences, ideas, perspectives and expertise. Ultimately, our diverse and inclusive culture is the key to driving industry-leading innovation, better serving our customers and making a positive impact in the communities where we live.
Work Authorization
Copeland will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1 with OPT or CPT, H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
Equal Opportunity Employer
Copeland is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: copeland.careers@copeland.com
With $5B of global revenue, Copeland is a leading provider of compression products, electronics, software, and solutions across many applications within Heating, Ventilation, Air Conditioning, and Refrigeration (HVACR), where macro and regulatory trends towards environmental sustainability, leads to changes in HVACR technology. Other products include other heating applications, food service and retail, transportation, and healthcare/life sciences. This new business also has a solution portfolio that manages, monitors, and controls refrigeration units in the commercial setting, as well as software solutions that measure and monitor temperature conditions of refrigerated goods in transit, where there is a greater emphasis on energy management/sustainability solutions globally.
We are a global climate technologies company engineered for sustainability. We create sustainable and efficient residential, commercial and industrial spaces through HVACR technologies. We protect temperature-sensitive goods throughout the cold chain. And we bring comfort to people globally. Best-in-class engineering, design and manufacturing combined with category-leading brands in compression, controls, software and monitoring solutions result in next-generation climate technology that is built for the needs of the world ahead.
Whether you are a professional looking for a career change, an undergraduate student exploring your first opportunity, or recent graduate with an advanced degree, we have opportunities that will allow you to innovate, be challenged and make an impact. Join our team and start your journey today!
Job Description
If you are a product marketing professional, Copeland has a great opportunity as a
Senior Product Marketing Manager
based in
Sidney, OH
. Reporting to the Director - Residential Marketing, the Senior Product Marketing Manager is responsible for market and product strategy, and execution for the Residential AC business. This is a key role in developing strategic marketing and technology development direction for the residential business, with a strong focus on future market trend analysis – emphasis on new technology, regulatory, policy, and sustainability trends including electrification, decarbonization, cold climate heat pump development, low GWP refrigerants, and other identified trends.
AS A SENIOR PRODUCT MARKETING MANAGER, YOU WILL:
Strategy
Identify, analyze, and prioritize business opportunities for profitable growth for future product innovation.
Create a leading market position within each residential market segment and develop the capabilities needed to create implementable market strategies including segmentation, solution and product market proposals and pricing strategy.
Drive alignment with our product-focused organization on commercial strategy. Build business case and rationale for prioritizing technology development roadmap.
Support regulatory and customer communications to ensure alignment with future trends and insight of how the multi-generation product strategy aligns with future landscapes.
Develop and implement multi-generational product strategies to meet future market needs and establish clear product differentiation for existing and developing markets such as cold climate heat pump.
Execution
Key player in technology/product conceptualization, development, and execution on product and solution programs, instilling best practices and disciplined accountability for key program items and milestones.
Support market research priorities and tasks to support data driven technology/product directions.
Guide advance technology and R&D engineering teams to develop future technology and market trends technologies to meet future market needs.
Work with sales and adjacent market leaders to validate strategic plans and build go-to-market and customer-based strategies.
Support market analysis of proposed regulations, policies, incentives, market trends, etc. to determine business impact to technologies under development and make any necessary adjustments.
Assist with customer engagements for future technology development, valuation, and VOC in determination of technology development.
Understanding
Engage directly with customers and industry, from C-suite to technician.
Prioritize and support market, customer, solution, and product research for future technology/product development.
Capture current product directions and medium to long-term product and solution needs.
Conduct market analysis – Emphasis on heating market opportunity in support of electrification and decarbonization efforts.
Required Education, Experience, & Skills:
Bachelors in marketing, engineering, business, or related field
7+ years of marketing, customer, engineering, product or related B2B experience
experience in executing strategy and product management while building customer relationships to deliver commercial success
Technical aptitude and business acumen
Strong leadership and communication skills
Product marketing/business development knowledge
Legal work authorization in the United States - Sponsorship will not be provided for this role
Preferred Education, Experience, & Skills:
MBA
HVAC industry
Highly effective leader with demonstrated business, technical, team efficacy and strong initiative
Technical education/experience
Why Work in the Greater Miami Valley Area
Our facility is located in Sidney, OH, conveniently located within driving distance to several larger cities, such as Dayton, Troy, and Columbus. The area’s generally low costs of living, excellent school systems, and low crime rates create a family-friendly environment. The area is home to several growing communities with restaurants, festivals, shopping, and arts scenes that make them exciting places to live and work.
About Our Location
Our newly renovated Sidney campus has 1M square feet of manufacturing floor with an additional 120k square feet of leading-edge lab facilities. This location is the headquarters for our HVACR Americas business unit. Through our many years of compressor expertise, our products help bring comfort and convenience to refrigeration, commercial, industrial, and residential spaces. Approximately 1600 employees work in Sidney, who all support a multitude of business functions. With the blend of businesses and functions represented under this one roof, there are many opportunities for advancement
within the Sidney location. Learn more about us!
Our Commitment to Our People
Across the globe, we are united by a singular Purpose: Sustainability is no small ambition. That’s why everything we do is geared toward a sustainable future—for our generation and all those to come. Through groundbreaking innovations, HVACR technology and cold chain solutions, we are reducing carbon emissions and improving energy efficiency in spaces of all sizes, from residential to commercial to industrial.
Our employees are our greatest strength. We believe that our culture of passion, openness, and collaboration empowers us to work toward the same goal - to make the world a better place. We invest in the end-to-end development of our people, beginning at onboarding and through senior leadership, so they can thrive personally and professionally.
Flexible and competitive benefits plans offer the right options to meet your individual/family needs: medical insurance plans, dental and vision coverage, 401(k) and more. We provide employees with flexible time off plans, including paid parental leave, vacation and holiday leave.
Together, we have the opportunity – and the power – to continue to revolutionize the technology behind air conditioning, heating and refrigeration, and cultivate a better future. Learn more about us and how you can join our team!
Our Commitment to Diversity, Equity & Inclusion
At Copeland, we believe having a diverse, equitable and inclusive environment is critical to our success. We are committed to creating a culture where every employee feels welcomed, heard, respected, and valued for their experiences, ideas, perspectives and expertise. Ultimately, our diverse and inclusive culture is the key to driving industry-leading innovation, better serving our customers and making a positive impact in the communities where we live.
Work Authorization
Copeland will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1 with OPT or CPT, H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
Equal Opportunity Employer
Copeland is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: copeland.careers@copeland.com
With $5B of global revenue, Copeland is a leading provider of compression products, electronics, software, and solutions across many applications within Heating, Ventilation, Air Conditioning, and Refrigeration (HVACR), where macro and regulatory trends towards environmental sustainability, leads to changes in HVACR technology. Other products include other heating applications, food service and retail, transportation, and healthcare/life sciences. This new business also has a solution portfolio that manages, monitors, and controls refrigeration units in the commercial setting, as well as software solutions that measure and monitor temperature conditions of refrigerated goods in transit, where there is a greater emphasis on energy management/sustainability solutions globally.