Greenhouse Scholars
Brand and Marketing Manager
Greenhouse Scholars, Boulder, Colorado, United States, 80301
About GreenhouseGreenhouse is a diverse community of leaders working together to ensure people of all backgrounds can live a life of their choosing. We are creating a powerful, diverse, committed community to deliver widespread community change at scale by providing holistic support of low-income, high-performing young role models and their endeavors and by rallying and focusing our community to launch hundreds of community change initiatives. Our vision is to create a community of leaders who will evolve the communities of the world. Our values are leadership, community, relentlessness, and accountability. We are a non-profit that operates more like a for-profit. We are change agents who are bold and innovative, optimistic and engaging, gritty and accountable, and builders of relationships and community. Our team is comprised of innovative, entrepreneurial, and results-driven individuals who work collaboratively with our community to achieve our goals. We are seeking a high-performing candidate to join our team.
About this roleThe Brand and Marketing Communications Manager is chiefly responsible for managing the execution of our brand message to a diverse target audience nationwide. In this role you will manage our agency partnerships and marketing vendors and work closely with all members of our team to execute a wide variety of marketing needs, including, but not limited to: brand strategy, annual planning, brand storytelling, digital and social media content, email campaigns, direct mail, event marketing, and speechwriting.
This position reports into the Chief Operating Officer and is in our Boulder, Colorado office. It is not virtual or remote.
What you might do in a day• Collaborate with our agency partner and internal staff to identify ways to dramatically increase registration for our national and local fundraisers.• Meet with the Program and Relationship teams to learn about community impact stories and reaching out to community members to solicit more information.• Collaborate with our COO and agency partner to create an annual marketing plan.• Manage a large direct mail effort at the center of a comprehensive end-of-year giving campaign.• Lead the external and internal team to develop content strategy.• Write a project brief, create a timeline, and manage a project through to completion.• Check on the metrics and optimize a current social media campaign to recruit volunteers for New Scholar selection.• Market to our database of +25K constituents.• Create a shot list and oversee the photography and videography vendors to ensure we are obtaining the desired assets.• Dig into ways to better leverage public relations to attract high-quality, celebrity-level speakers to next year’s Summer Symposium.• Track, analyze, and communicate results via compelling reports and storytelling.
This job might be for you if..You have a passion for connecting people to the purpose of a brand.You understand how to leverage the channels and tools at your disposal to achieve marketing goals.You understand the importance of purposeful communication and how it aids in building, activating, and maintaining relationships.You are an adept project manager who is energized by juggling priorities and running multiple projects in varying degrees of complexity at one time.You advocate for resources when needed and pursue success even under shifting circumstances.You have a keen eye for quality and detail -- and are unafraid to encourage others to do the same.You have advanced abilities in written, oral, and visual communications.You are by nature a curious, entrepreneurial person who enjoys solving problems.
The ideal candidate:• Possesses an unrelenting positive attitude.• Is skilled at developing marketing strategy and annual marketing plans.• Is detail-oriented and highly organized, with an efficient approach to managing projects of varying complexity with urgency and timeliness.• Is an excellent verbal and written communicator and storyteller, including presentation and relationship building skills.• Is a curious problem-solver and has a collaborative mindset and approach.• Has a strong, entrepreneurial work ethic.• Familiarity with relevant systems and data such as Google/digital analytics, Salesforce, marketing automation, and social media management platforms.• Public relations experience is a plus!• 7+ years of related work experience.• A Bachelor’s degree from a four-year college or university is mandatory.
To be considered for this position, visit our company website and got to the Team page to view all available positions: https://greenhousescholars.org/our-community/our-team/ - You must apply through our company website.
Compensation$70,000 – 85,000 depending on experience
BenefitsIn addition to being part of a motivated and accomplished team, Greenhouse Scholars offers:• Medical, dental, and vision coverage• Paid time off• Paid holidays• 15 work-from-anywhere days• Parental leave• Bereavement for immediate family• 401(k) with company match
To be considered for this position, visit our company website and got to the Team page to view all available positions: https://greenhousescholars.org/our-community/our-team/. You must apply through our company website.
About this roleThe Brand and Marketing Communications Manager is chiefly responsible for managing the execution of our brand message to a diverse target audience nationwide. In this role you will manage our agency partnerships and marketing vendors and work closely with all members of our team to execute a wide variety of marketing needs, including, but not limited to: brand strategy, annual planning, brand storytelling, digital and social media content, email campaigns, direct mail, event marketing, and speechwriting.
This position reports into the Chief Operating Officer and is in our Boulder, Colorado office. It is not virtual or remote.
What you might do in a day• Collaborate with our agency partner and internal staff to identify ways to dramatically increase registration for our national and local fundraisers.• Meet with the Program and Relationship teams to learn about community impact stories and reaching out to community members to solicit more information.• Collaborate with our COO and agency partner to create an annual marketing plan.• Manage a large direct mail effort at the center of a comprehensive end-of-year giving campaign.• Lead the external and internal team to develop content strategy.• Write a project brief, create a timeline, and manage a project through to completion.• Check on the metrics and optimize a current social media campaign to recruit volunteers for New Scholar selection.• Market to our database of +25K constituents.• Create a shot list and oversee the photography and videography vendors to ensure we are obtaining the desired assets.• Dig into ways to better leverage public relations to attract high-quality, celebrity-level speakers to next year’s Summer Symposium.• Track, analyze, and communicate results via compelling reports and storytelling.
This job might be for you if..You have a passion for connecting people to the purpose of a brand.You understand how to leverage the channels and tools at your disposal to achieve marketing goals.You understand the importance of purposeful communication and how it aids in building, activating, and maintaining relationships.You are an adept project manager who is energized by juggling priorities and running multiple projects in varying degrees of complexity at one time.You advocate for resources when needed and pursue success even under shifting circumstances.You have a keen eye for quality and detail -- and are unafraid to encourage others to do the same.You have advanced abilities in written, oral, and visual communications.You are by nature a curious, entrepreneurial person who enjoys solving problems.
The ideal candidate:• Possesses an unrelenting positive attitude.• Is skilled at developing marketing strategy and annual marketing plans.• Is detail-oriented and highly organized, with an efficient approach to managing projects of varying complexity with urgency and timeliness.• Is an excellent verbal and written communicator and storyteller, including presentation and relationship building skills.• Is a curious problem-solver and has a collaborative mindset and approach.• Has a strong, entrepreneurial work ethic.• Familiarity with relevant systems and data such as Google/digital analytics, Salesforce, marketing automation, and social media management platforms.• Public relations experience is a plus!• 7+ years of related work experience.• A Bachelor’s degree from a four-year college or university is mandatory.
To be considered for this position, visit our company website and got to the Team page to view all available positions: https://greenhousescholars.org/our-community/our-team/ - You must apply through our company website.
Compensation$70,000 – 85,000 depending on experience
BenefitsIn addition to being part of a motivated and accomplished team, Greenhouse Scholars offers:• Medical, dental, and vision coverage• Paid time off• Paid holidays• 15 work-from-anywhere days• Parental leave• Bereavement for immediate family• 401(k) with company match
To be considered for this position, visit our company website and got to the Team page to view all available positions: https://greenhousescholars.org/our-community/our-team/. You must apply through our company website.